Since the launch of the Caring Company Scheme five years ago, corporate partnership has been receiving greater and greater attention from the NGO sector. The certificate is designed to fit the needs of the NGO practitioners in starting new corporate partnership as well as ensuring its success. Experts from caring companies and related fields are invited to share with NGOs their practical knowledge and experiences with the following objectives:
| Course Code: |
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07B-C02 |
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| Date: |
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10 October to 7 November 2007 (Wednesdays) |
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| Time: |
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9:30am - 5:00pm |
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| Venue: |
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Room 202, Duke of Windsor Social Service BLDG
15 Hennessy Road, Wanchai |
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| Class size: |
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30 |
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| Medium: |
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Cantonese (supplemented with English) |
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| Fees: |
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Individual Workshop: |
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Staff of HKCSS Agency Member – HK$350 |
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Staff of non HKCSS Agency Member – HK$400 |
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Whole Series: |
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Staff of HKCSS Agency Member – HK$3,000 |
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Staff of non HKCSS Agency Member – HK$3,500 |
A Certificate issued by HKCSS Institute will be presented to participants who successfully complete the program by attending at least 7 out of the 9 sessions, including the presentation (session 9).
| Workshop |
Topics/Contents |
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Trainer |
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1
10 October
9:30am– 12:30pm
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Fundraising in General
What are the pros and cons of the four main fundraising methods: Grants/sponsorship; Events; Direct Marketing; Major Individual Donors |
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Mr. Albert Chan
陳家明先生
Marketing Manager, ICEA |
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2
10 October
2:00 pm– 5:00 pm |
Corporate Social Responsibility (CSR) & Partnership Building
- What is CSR and Its benefits?
- Step-by-step guidance in partnership building
- Showcase of examples
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Ms. Lois Lam
林莉君女士
Senior Manager
Sector Development and Partnership
The Hong Kong Council of Social Service |
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Guest speakers:
Ms. Sandra Ng 吳紫茜女士 Director of HR, JW Marriott Hotel Hong Kong
Ms. Maria Cheung 張一心女士 Senior Manager, Corporate Communications, NWS Holdings Limited |
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3
17 October
9:30 am– 12:30 pm |
Finding your prospects
- Ways to find prospects
- Develop your data into knowledge, and knowledge into resources
- Make contact with strangers
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Mr. Timothy Ma
馬錦華先生
Executive Director Senior Citizen Home Safety Association |
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4
17 October
2:00 pm – 5:00 pm |
The Art of Writing Proposals
- Better know your prospect by researching
- What companies’ need and why
- What are the dos and don’ts on proposal writing?
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Ms. Christine Kwan
關韵唐女士
Project Manager
Resources Development & Partnership
The Hong Kong Council of Social Service |
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Guest speaker: Ms. Mimi Yeung 楊玉珍
General Manager (Public Affairs), Hongkong Electric Holdings Ltd. |
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5
24 October
9:30 am – 12:30 pm |
The Art of Pitching – Preparation & Presentation
- Asking strategic questions and listening to the answers
- Defining purpose of presentation
- Consider context and setting
- Strategies for influence
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Mr. Terence Wong
黃桂林先生
COMMA Learning Centre |
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6
24 October
2:00 pm– 5:00 pm |
The Art of Contract Negotiation
- The nature of negotiation
- Creating an appropriate negotiation environment
- Negotiation strategies and tactics
- Resolution of negotiation deadlock
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Dr. Michael Kwong
鄺俊偉博士
Training Consultant Miliconcept Holdings Limited |
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7
31 October
9:30 am – 12:30 pm |
Successful Partnership – Experience sharing from the Awardees of Outstanding Partnership Award of the Caring Company Scheme
- Building Power (築動．社群)
- With a Pair of Scissors – Light Up their Lives (剪出彩虹)
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Speakers are from:
- CASH Group, The Hong Kong Institute of Architects, Hong Kong Christian Service
- Natural Hair Treatment Centre Company Limited, The Salvation Army Lai King Home
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8
31 October
2:00 pm – 5:00 pm |
Relationships Cultivation - Keeping new supporters and Maximizing the values
- Keys to successful relationship cultivation
- Ways to communicate with company supporters
- Maximizing the value of what you are doing
- Creating greater value of each of your company supporter
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Mr. Lin Siu-sau
林兆秀先生
Corporate Communication Manager
Evangelical Lutheran Church Social Service – Hong Kong
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Ms. Josephine Lee
李玉芝女士
Senior Manager, Partnership & Alliances
St. James’ Settlement
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9
7 November
9:30 am– 12:30 pm |
Presenting Your Project to Caring Companies
Presenting your project to companies in an authentic setting
Only for participants who have enrolled for the whole series) |
Critics are coming from:
- CASH Financial Services Group Limited
- CLP Power Hong Kong Ltd
- Hewlett-Packard HK SAR Ltd
- Hong Kong Disneyland
- NWS Holdings Limited
- Swire Properties Limited
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